Reasons To Take Advantage Of Viral Video Marketing In Your Regular Web Site Promotion.

Pin It

So just what is A Viral Marketing Campaign comprised of?

It’s really just a method to get your story out to a heap of people by using the power of other people e.g. word of mouth. In other words the idea is to spread your message much like a computer virus would spread.

Infection in this case is usually is a fantastic thing; in this context it’s internet users becoming aware of you and your site.

Now the actual message can be in many formats, say an email, or a video, even a podcast, a document.  The purpose is to get people who already have your information to spread it to people they know, multiplying your message spreading exponentially.

First, let me make it clear that I am not talking about spamming millions of people.

Apart from the legalities of doing this, spamming is not very smart, because often not even seen due to smart spam filters, and even if it happens to be read it’s certainly not going to spread is it? After all if it makes it past the spam folders and actually makes it into someone’s Inbox, it’s just going to get deleted with haste when and if it is read.

Here we go with what seems the topical phrase of many articles relevant useful content is the key.  Offering great information to prospects is absolutely vital.

So how do we get internet users to do your work for you?  How do you convince them to do that? Spread your viral content that is.

First things first, it absolutely must be something relevant and useful.

In other words it has to have real value.  The person who has received your message has to really believe it will give value to someone else otherwise they won’t spread it to anyone else.

A major thing I have found in this industry is almighty power of partnerships. It’s a lot easier to get your message out there if you have others in the industry with large lists of their own.

Let’s say you have released a new Podcast. You currently have a mailing list of 2000 prospects who have expressed an interest or actually purchased something from you in the past.

Your info product should be of course in a related niche so you feel sure you can generate a lot of interest in it from your readers so that is the first place to attack.

You may well find that some of your list will send the link to your sales page to their friends if they think it’s worthy.

Ahhh the power of word of mouth advertising, I tell you there is no more powerful force in marketing then getting your customers telling their family how cool, hip and fantastic you and your products are?  This is viral email marketing on steroids.

If you can get others telling their friends about your information and then once they invest in it and then tell their friends can you can see that it will take only a little time at all to have a fantastic response to your sales message.

You’ll be needing to buy new servers for your website because the old one has blown up with incredible web traffic you have received.

Take the time to learn more about youtube viral marketing.  I believe you will greatly benefit from applying these techniques in your internet marketing.

Leave a Reply